Corporate Profile

BACK in 1968 was founded by the late Mr. M. Al Bassam in Ras Al Khaimah, U.A.E specializing in trading of water storage tanks. As the company gained foothold in the market due to economic boom, we decided to manufacture the plastic tanks ourselves as the quality of the PE water tanks and the delivery time was very inconsistent. We know that with our experience in the tanks industry we could make the difference.

Today after entering into a successful joint venture with Union International Holding Group we are expanding rapidly and reaching new heights. Our production Facility is well equipped with the most advanced technology. We have now evolved in our manufacturing plant which is located in Al Jazeera Industrial Area, warehouses, show rooms, branches and dealers all over the Emirates. Moreover, all of our employees are highly skilled, trained and motivated.

takes pride in manufacturing a wide range of polyethylene (plastic) products and also stock a wide range of accessories in our show rooms to suit your requirements. All our products are quality controlled and are manufactured with top quality food grade material to ensure no taste or smell and an extra product life. Being one of the most experienced companies in roto-molding plastic industry, we very well understand the requirements of our customers and our commitment is to provide the most practical, strong and long lasting products.

Our Vision

To be a leader in the rotational molding plastic industry by focusing on customers, our people, growth, innovation, design and development and efficiency.

Our Mission

To provide support necessary to sustain long-term growth and customer satisfaction for our well known brand. We will passionately promote quality and service at all levels while enhancing our brand’s competitive advantage.

Our Values

We consider being a values-driven organization to be one of the core strengths of our Company. By adhering to these core values at all times, employees strive every day to achieve our Vision to be a leader in the industry.

  • Commitment: We are committed to providing value to our corporate clients and individual customers and to those colleagues who rely on us for leadership or support. We are knowledgeable and passionate about what makes each of our brand unique and powerful, and we are committed to finding innovative ways to fuel the growth. We create value for all segments of Rotomolding industry by faithfully focusing on product quality and service excellence.
  • Integrity: We display integrity at all times in the business decisions we make and the manner in which we conduct our professional relationships. We support that sense of doing what’s right through a culture of open communications and a spirit of teamwork. We also value the role that diversity among our employees, suppliers and partners plays in our success.


We take seriously our responsibilities and are always well aware of how our actions can benefit the community and sensitive to the needs of the environment. We make decisions at all times understanding our responsibility for enhancing profitability and serving the interests of our clients. As a manufacturing concern whose success is rooted in the quality of our products and satisfaction of our clients, we take responsibility for furthering the development and quality of our products at every level of production.